We introduced this blender-ready, single-serve superfood smoothie brand to the marketplace with a high-performance e-commerce site, Facebook and Instagram ads, and an email marketing automation plan designed to keep customer relationships fresh.
Everipe was born when its founders saw a place in the market for single-serve smoothie kits that embraced convenience without sacrificing flavor or the quality of the superfood ingredients.
Upmkt provided Everipe with a turnkey e-commerce solution, delivering everything from the strategic design of a high-performance e-commerce website, an email marketing plan, and a social media ad strategy, to a foolproof approach to marketing automation. And we did it in only 90 days.
“UPMKT DIGITAL’S FACEBOOK AND INSTAGRAM CAMPAIGNS SUCCESSFULLY DROVE 80% OF ALL E-COMMERCE SALES. ”
Upmkt designed a site that was optimized for conversions and implemented recharge payments to maximize subscriptions. Clear product descriptions were enhanced with strong calls to action and high-quality images and video. Free shipping offers, first-time purchase discount codes, and an optimized checkout process were all employed to boost conversions.
We drove traffic to this high-performance site with a Facebook ad campaign funnel featuring two campaigns: one to create brand awareness and another to re-engage potential customers and generate sales. Eye candy such as custom illustrations, graphic designs, and 3D renderings were designed to catch the eye of the social media audience and to make the most of each funnel.
“When we found Upmkt, we discovered an all-star team with expertise in Shopify development, social media advertising, graphic design, and copywriting. We felt like we'd found a digital unicorn! But perhaps what we're most grateful for is that the Upmkt team takes the initiative to look for continuous improvements…We feel that they've become as invested in our success as we are…there is no greater comfort to be had in a partner.”